‘You can take the girl out of the Midwest, but you can’t take the Midwest out of the girl.’
Alice, AKA Lutheranliar, escaped from the Midwest to New York quite some time ago to work in the ad biz. This was at Ogilvy when it still had ‘& Mather’ on the door and was still on Madison Avenue. She wrote copy for American Express (Karl Malden!), Q-Tips (Betty White!), Hershey (‘No wrong way to eat a Reese’), and many more fun and not-so-fun brands (Dentu-Creme, anyone?) at places like Doyle Dane Bernbach, D’Arcy (sadly, gone now), and even (gasp) Grey, becoming so seasoned she is now practically tangy.
She is the proud parent of The Child, the stalwart wife of The Dude. She loves Bob Dylan, Martin Scorsese, Alice Munro, and, um, her family (not necessarily in that order).
Alice has more stories than New Yorkers have neuroses, and is eager to share her many tales involving small town life, big city adventures, and the glory days of advertising. She loves to riff on Momhood, but can also tell you more than you could possibly want to know about the South Pole. (No, she hasn’t been there, and has no plans to do so.)
Alice’s ‘take’ on the world is a gentle one. If you want rants, look elsewhere. Her views are decidedly Fifth Avenue by way of Livingston Street. Which is in Carlyle, Illinois. That’s why she’s Lutheranliar. (Click here for ‘Lutheranliar explained’.)
Here’s hoping you enjoy reading Alice’s posts as much as she enjoys writing them. Please do feel free to comment and, of course, to subscribe.